Plant-based is the way to go
Eating habits are changing. The proportion of people who want to eat a partially or exclusively plant-based diet is constantly increasing. Climate neutrality, sustainability and animal welfare are decisive factors for consumers when shopping today. We fulfil these customer requirements with our purely plant-based products. We are now one of the leading suppliers of plant-based milk alternatives throughout Europe.
Our milk alternatives
Plant-based pleasure
Many people associate a plant-based diet with a healthier and more ecological lifestyle. That's why we offer a wide range of plant-based milk alternative products. Discover our delicious yoghurt and quark alternatives made from soya, oats, almonds or coconut. Give them a try!
Megatrend plant-based products
Demand is increasing
There are more and more vegetarians and vegans: 9.5% of people in Germany are vegetarians. In 2018 it was still 6.3%. 1.9% of people in Germany are vegan. In 2018, it was still less than 1%.* The acceptance of plant-based milk alternatives is now very high: in terms of people who buy plant-based milk alternatives, 18 million buying households were identified in Germany in 2023. This corresponds to 44% of households.**
Sources: * Statista / IfD Allensbach. from Lebensmittelpraxis 06/2023 / IRI Circana ** White line DE GfK Consumerpanel CP + 2.0 FMCG
